Since the Bring Back the Mile launch in January 2012, the Mile's profile & footprint have notably increased along with event prize money and the number of American men & women breaking for the first time the recognized benchmarks: Sub-4 & Sub-4:30. The interactive charts below reflect this: The BBTM Effect.

CHART 1 note:
Due to COVID-19 race cancellations, prize money, dramatically and unsurprisingly, fell from $626,950 in 2019 to $100,000 in 2020. Excluding this past pandemic year, since 2012, prize money at Mile events has grown by more than $485,000 or 350%.

CHART 2 note:
In 2020, 19 U.S. men ran their first sub-4 minute Mile on the track, and for the 15th consecutive year, the first sub-4 U.S. annual number again reached double digits with an average of 23 first-timers over the past 9 years (since BBTM’s launch) compared to only 7 per year from 1957-2011, while four U.S. women ran their first sub-4:30 track Mile, and since 2012, first-time U.S. women to this select club have averaged just over 5 per year compared to only 1 per year from 1975-2011 or in other words, 56% of the overall total (47 women out of 84) have been recorded since 2012.

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SOURCE: Bring Back the Mile

Also, another example of the BBTM Effect, since 2015, seven U.S. high school boys, out of 12 overall, have clocked a sub-4 minute Mile!

Back to History page HERE.

Return the Mile to prominence on the American & worldwide sports and cultural landscape by elevating and celebrating the Mile to create a movement.

ELEVATE
Bring Back the Mile as the premier event in the sport, and increase interest in and media coverage of the Mile for both those who love the distance as well as the general public.

CELEBRATE
Bring Back the Mile to celebrate the storied distance and to recognize the people who made and make the Mile great and to promote Mile events and the next generation of U.S. Milers.

NATIONAL MOVEMENT
Bring Back the Mile to create a national movement for the Mile as America’s Distance,
to inspire Americans to run the Mile as part of their fitness program and to replace the 1600 meters at High School State Track & Field Meets across the country.

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